为了更加美好的世界、社会和未来
培养人类的可能性

Our desire to “further enrich people's lives”

洋马的创始人山冈孙吉从小生活在一个小村庄。怀揣着减轻父母农活负担、让他们生活更加舒适的渴望,他开发了一种紧凑型发动机。自洋马建立以来,丰富人们生活的渴望薪火相传,成为了洋马的公司文化。我们将其称为“HANASAKA 花坂”。

“HANASAKA”, the foundation of Yanmar.

Yanmar's purpose is to create “A SUSTAINABLE FUTURE” through the realization of the four kinds of social abundance in the “FUTURE VISION”.
With “HANASAKA” as its foundation, various innovations are being created in our business activities, leading to the creation of new customer value. “HANASAKA” also supports our activities to nurture the next generation and foster culture, and is the driving force to realize “A SUSTAINABLE FUTURE” into the future.

The “HANASAKA” logo, which represents cherry blossoms, is made up of a combination of Yanmar's logo, “FLYING-Y”.
We believe in people's potential and encourage them to take on challenges.
And let their flowers of great possibilities bloom for the future. This is our wish, and newly designed by Kashiwa Sato.

HANASAKA 花坂将广泛传播,创建一个更加美好的世界

HANASAKA 花坂是一种超越人类和公司的活动,致力于培养下一代的潜能,为人类和未来注入奇迹和灵感。我们每个人的意识和行动将会创造一场声势浩大的运动,影响力从洋马拓展到全社会,并且影响未来。

心怀感激,服务更好的世界

这是洋马自建立以来一直珍视的字眼。一个美丽的世界不仅仅指某个地方或环境,而是指人们的意识、自然、事物以及我们坚持不懈创造更美好世界的意愿。

To preserve this beautiful world, we will continue to pass on the baton of possibility from person to person, generation to generation, past to future, recognizing the diversity of values, so that Yanmar's HANASAKA continues to grow into the desire of people to “make the future a better place”.

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